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Apr 11, 2018

Today's Guest: Lisa Granatstein, editor, Mediaweek (Adweek)



Lisa Granatstein, editor, Mediaweek
Lisa Granatstein, editor, Mediaweek/Adweek

I love to read. They don’t start calling you Mr. Media because you’re illiterate, of course, and magazines have always fascinated me. When I pass a newsstand, I absolutely must stop and see what’s new and different. Drives my wife crazy. My garage is littered with the carcasses of many forgotten publications, including Might, which was the first most people ever heard of Dave Eggers, and Smart, which gave a lift to a young Terry McDonnell, now editor of Sports Illustrated. Somewhere out there is also a copy of 7 Days, the short-lived city magazine that put Adam Moss on the map. Moss recently led his new magazine, New York, to three big wins in the 2007 National Magazine Awards, contributing to the 0 for 9 shut-out of The New Yorker and its respected editor, David Remnick. Talking media, and magazines in particular, is great sport for me, so imagine my delight when Lisa Granatstein agreed to do a Mr. Media interview. Lisa is the managing editor of Mediaweek. She’s a brand name in media coverage and has been so for nearly a decade. Earlier in her career, Lisa was a reporter for Time magazine and an associate editor of its technology spin-off, Time Digital. She’s also worked at US News & World Report, Conde Nast Traveler Online, and she was a stringer for The New York Times metro desk.

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